Review: How Their 100ms Global TTFB + Free Cloudflare Enterprise Can Help You Pass Web Vitals (Who I Use)

If the fastest hosting means the fastest TTFB, averages <100ms globally.

How much does a 100ms TTFB improve web vitals? TTFB is 40% of LCP and part of FCP/INP. In total, it affects 4/6 user metrics in PageSpeed Insights with hosting/CDN being the 2 top factors.

A 500% faster TTFB (or 200% – 450% faster LCP) isn’t coincidence. Both’s hosting + Cloudflare Enterprise outperform Kinsta, SG, and Cloudways. 100ms is also 4x faster than WPX.

This shows in their specs too. All plans have 32 CPU cores/128GB RAM, NVMe SSDs, MariaDB, LiteSpeed’s PHP, Redis (Redis Object Cache Pro on higher plans), 1GB memory limit, and no PHP worker limits. Their Cloudflare Enterprise uses 285 PoPs with full page caching, Mirage + Polish for image optimization, and better routing through Argo Smart Routing, load balancing, and prioritized routing. When you compare their specs to other cloud hosts, it’s not even close.

If you have an international audience or WooCommerce store, you’re not going to beat’s performance and 100ms global TTFB. The hosting is easy, it’s $1 your 1st month, and they have awesome support with all 5/5 TrustPilot reviews and unlimited free migrations.


1. 100ms Global TTFB → Better Core Web Vitals averages a <100ms global TTFB:

Rocket. Net 100ms global ttfb

KeyCDN measures TTFB in 10 global locations (unlike GTmetrix). You’ll want to test your site 3 times to make sure your resources are cached and served from your CDN’s closest data center.

Keycdn global ttfb

SpeedVitals measures TTFB in 40 global locations. Again, test your site 3 times.

Average ttfb speedvitals

Google says TTFB is 40% of LCP and impacts FCP + other metrics.

Importance of ttfb

Time to first byte lcp

They also list hosting/CDN as the 2 main ways to optimize TTFB.

Ways to optimize ttfb

Which means your hosting/CDN impact all of these:

Omm pagespeed insights

Omm gtmetrix 2023


2.’s Specs Are Faster Than [SG, CW, Kinsta, WPE, WPX]

SiteGround Cloud Jump Start Plan Kinsta Starter Plan Cloudways Vultr HF (2GB) Starter Plan
Type Cloud Cloud (shared containers) Cloud Private cloud
Server Apache + Nginx Apache + Nginx Apache + Nginx Apache + Nginx
Nginx reverse proxy $50/mo
CPU Cores/RAM 4 cores + 8GB 12 cores + 8GB 1 core + 2GB 32 cores + 128GB
Storage 40GB SATA 10GB SATA 64GB NVMe 10GB NVMe
Object cache Memcached $100/mo Redis Redis Pro Redis (Redis Pro on Business plan)
PHP processor FastCGI FastCGI FPM LiteSpeed
PHP workers Not listed, but common CPU limits 2 No limit No limit
Memory limit Adjustable 256MB Adjustable 1GB
Database MySQL MySQL MariaDB MariaDB
Bandwidth + visits 5TB/mo 25k/mo 2TB/mo 50GB + 250k/mo
CDN $14.99/mo SiteGround CDN Cloudflare APO + firewall rules (read) $5/mo Cloudflare Enterprise + challenge pages Free Cloudflare Enterprise (read)
CDN locations 176 285 285 285
Full page caching x
Smart routing Anycast x Argo Argo
Image optimization Limited x Mirage/Polish Mirage/Polish
DNS Blocked by Google (4 days) Amazon Route 53 $5/mo DNS Made Easy Cloudflare
Cache plugin SG Optimizer Use FlyingPress Breeze Use FlyingPress
Data centers 10 35 44 Served from Cloudflare’s edge
Control panel Site Tools MyKinsta Custom (difficult) Mission Control
Email hosting x x x
Support C B C A
Migrations $30/site Unlimited free 1 free + $25/site Unlimited free
TrustPilot rating 4.6/5 4.2/5 4.5/5 4.9/5
How it starts costing more High initial price, CPU limits, CDN, price increases, internal incidents PHP workers, add-ons, monthly visits, bandwidth, price increases CPU limits, CDN, backups, price increases Bandwidth
Incidents TTFB, DNS, CPU issues, controls Facebook groups None Acquired by DigitalOcean, raised prices, removed Vultr/Linode None
Monthly price $100 + CDN $29 when paying yearly + add-ons $30 + CDN $25 when paying yearly


Out of these hosts, + Cloudways are the only ones using faster NVMe SSDs, Redis Object Cache Pro, and Cloudflare Enterprise. However, Cloudways’ Cloudflare Enterprise is $5/mo (with no APO) and you’re more likely to run into high CPU usage from low cores/RAM. With, all plans have 32 CPU cores + 128GB RAM with LiteSpeed’s PHP (Cloudways uses FPM). You only get NVMe on DO Premium (they removed Vultr HF after the DigitalOcean acquisition while raising prices). Support is overly technical or expects you to do things after sending how-to articles.’s support does everything for you (for the most part) and the platform is easier – no need to launch servers or configure server/application/CDN settings. 

Moving to SiteGround Cloud/Kinsta/WPE/WPX.

These use slower SATA SSDs, MySQL, have 16x less RAM, and do incomplete CDN integrations whether it’s so-called “Cloudflare Enterprise” or their own CDN’s lacking features. You’re likely to run into forced upgrades from CPU limits or PHP workers. Both Kinsta and WPE include 10x less monthly visits and get ridiculously expensive when you run into low limits, add-ons, and bandwidth overages. WPX is shared hosting who targets a 400ms international TTFB. All 4 rely on heavy marketing. But the performance, TTFB, and technology aren’t reflected in their claims.


3. Why Their Cloudflare Enterprise Beats Cloudways/Kinsta’s

Their Cloudflare Enterprise is the closest thing to “true Enterprise” mainly because it has more features. These help with TTFB/routing, image optimization, security, and dynamic requests on WooCommerce. It’s a big reason averages a 100ms global TTFB and makes choosing a data center close to users pretty much irrelevant. It’s also 100% free and works automatically.

This has a lot to do with Ben’s Gabler’s experience as StackPath’s Chief Product Officer.

Most hosts do partial integrations and forget key features like full page caching, smart routing, and image optimization. Or they use their own CDN which has a smaller network + less features.

RocketCDN SiteGround CDN FlyingCDN By FlyingPress FlyingProxy Cloudflare Enterprise Cloudways Cloudflare Enterprise Cloudflare Enterprise
CDN StackPath Google Cloud BunnyCDN Cloudflare Cloudflare Cloudflare
Tbps 100 Not listed 80 192 192 192
Locations 73 176 114 285 285 285
Full page cache x x APO x APO
Brotli x
Smart routing x Anycast SmartEdge x Argo Argo
Priority routing x x x
Load balancing x
Image optimization x Very limited Bunny Optimizer Mirage/Polish Mirage/Polish Mirage/Polish
Compression x
WebP x x
Mobile resizing x x
Firewall x x
Anti-DDoS x x
Challenge pages No No No No Yes No
Bandwidth Not unlimited as advertised Unmetered Unlimited 100GB 100GB Determined by hosting plan
Price $8.99/mo $14.99/mo $.03/GB $10/mo $5/mo Free w/ hosting

Cloudways copied’s Cloudflare Enterprise and charges $5/mo when it doesn’t support APO and serves annoying challenge pages. KinstaWP Engine’s integration aren’t Enterprise since they only include a few Enterprise features. WPX’s CDN (XDN) only has 39 PoPs (compared to Cloudflare’s 285) without full page caching. SiteGround discontinued Cloudflare (previously free) and partnered with Google Cloud to market it as their own CDN for $14.99/mo. Even after v.2, there are complaints it makes your site slower. Besides Rocket, the closest thing to Cloudflare Enterprise is Cloudways + FlyingProxy, but neither support both APO + Argo Smart Routing. Both also cost money, require configuration, and I can just trust Ben’s CDN experience.

Key Features

  • APO – caches HTML and improves TTFB in multiple locations in SpeedVitals.
  • Brotli – compresses pages to smaller file sizes compared to GZIP compression.
  • Prioritized routing – your traffic gets prioritized which avoids traffic congestion.
  • Argo Smart Routing + Tiered Cache – detects traffic congestion and routes traffic through faster network paths. Cloudflare says assets load 30% faster and reduces requests to your origin server. Specifically good for WooCommerce/dynamic sites.
  • Load balancing – re-routes traffic from unhealthy origin servers to healthy origins.
  • WAF – also has built-in WAF rules, Imunify360, and real-time malware scanning. Which unlike other hosts, protects your site at both server/CDN levels.
  • Mirage/Polish – optimizes images without adding bloat or using resources like plugins do. Supports compression, WebP, mobile resizing, and viewport/network optimizations. Polish doesn’t always serve images in WebP (usually if the savings aren’t high enough) which you can check in Chrome Dev Tools. However, when I manually converted images to WebP using a free online converter, savings were often 50%+. So if this happens to you, you can either convert them manually or install a dedicated WebP plugin such as Converter For Media or WebP Express.
  • Early Hints – sends early preload & preconnect hints to reduce server wait time.
  • Smart cachingsmart caching uses less resources when purging the cache by identifying what needs purging and when, then it only purges necessary assets.
  • Less challenge pages – unlike Cloudways, serves 0 challenge pages to logged out users and only serves 1 challenge to wp-login, then it’s gone for 1 year.
  • 3 less plugins – you shouldn’t need image optimization, security, or CDN plugins.

Rocket. Net cloudflare enterprise vs apo
Ben explains a few key differences between Cloudflare Enterprise vs. APO
Keycdn performance test cloudflare 1
Cloudflare free (no full page caching)
Rocket. Net keycdn performance test 1
Cloudflare Enterprise + full page caching
Rocket. Net analytics
Cloudflare analytics from’s dashboard (about 90% of bandwidth is served from Cloudflare)


4. Highly Optimized For WooCommerce is especially fast for WooCommerce sites. A few key reasons are APO, Argo Smart Routing with Tiered Cache, NVMe SSDs, no PHP worker limits, Redis Object Cache Pro’s relay integration, and also strategically built their data centers right next to Cloudflare’s.


These have about 6x faster read-write speeds than SATA SSDs which are used on most shared/cloud hosts. If you’re paying $100/mo and not using NVMe storage, what are ya doin’?

These tests were done by using WP Hosting Benchmark. The plugin runs tests on CPU/memory, filesystem, database, object cache, and network tests (try it out)!

Rocket. Net ssds with SSD hard drives
Rocket. Net nvme switches to NVMe


Full page caching is even faster when you’re using Cloudflare’s 285+ PoPs. And if you look at their post launch report, you’ll notice it improves “phone” more than “desktop.” So if you’re struggling with mobile scores, you can either pay $5/mo for APO or get it for free

Apo impact on ttfb

Apo impact on lcp

Apo impact on fcp

Argo Smart Routing

Cloudflare says “enabling Argo Smart Routing shaves an average of 33% off HTTP time to first byte (TTFB).” Argo is specifically good for speeding up dynamic sites like WooCommerce and membership sites, but it benefits static files as well. also uses Argo’s Tiered Cache.

Argo latency reduction

Redis (Redis Object Cache Pro On Their Business Plan And Up)

Redis is more powerful than Memcached, especially since it uses Relay integration which is specifically good for speed/resource usage on WooCommerce/dynamic sites. Several hosts don’t support object cache, use Memcached instead, or Kinsta charges $100/month for Redis. Redis is free on all plans, then Redis Object Cache Pro on the Business plan and up. They use the Redis Object Cache plugin and you’ll need to ask support who will install it for you.

This table is found on

W3 Total Cache LiteSpeed Cache WP Redis Redis Object Cache Object Cache Pro
Batch Prefetching x x x x
Data compression x x x x
Cache priming x x x x
Asynchronous flushing x x x
Cache Analytics x x x
Secure connections x x x
Highly customizable x x x x
Logging support x x x x
Cluster support x x x
Replication support x x x
Mitigates race conditions x x x x
Extensively unit tested x x x x
WooCommerce optimized x x x x
Query Monitor integration x x x Basic Advanced
WP CLI integration Basic x Basic Basic Advanced
Site Health checks x x x x
Batcache compatible x x x
Relay integration x x x x

Rocket. Net woocommerce elementor


5. More Resources, Less Limits

They list these in this post.

  • 2 x Intel(R) Xeon(R) CPU E5-2667 v2 @ 3.30GHz (32 Cores)
  • 128GB RAM
  • RAIDED NVMe SSDs (they switched in 2022 after the post was written)

Kinsta/SiteGround cloud have 16x less RAM and Kinsta limits staging sites to just 1 CPU core ( doesn’t). Cloudways/WPX only give you a very small amount of cores/RAM. And while these don’t directly mean a faster site, adding more (upgrading) is often a host’s go-to suggestion for fixing CPU limits. Rather than constantly upgrading, maybe upgrade your host?

  • CPU/RAM: with 32 CPU cores + 128GB RAM, it’s highly unlikely you’ll need to upgrade from this. I had to go from SiteGround’s GoGeek plan to their $180/mo cloud hosting because of this. Can also happen on other hosts who don’t give you enough resources (and if they don’t list cores/RAM, it’s probably not a good thing).
  • PHP workers: doesn’t limit PHP workers like Kinsta/WPE/WPX. Read this case study for a site with 1M+ visitors per 60 minutes where the need to scale PHP workers was eliminated. Kinsta only has 2 PHP workers on their lowest plan and recommends WooCommerce sites start at $115/mo because of workers/visits.
  • Monthly visits: with 10-25 more monthly visits than Kinsta/WPE, it’s also unlikely you’ll need to upgrade from this. Rocket, Kinsta, and WP Engine all count visits which include unknown bots and users with ad blockers (about 42.7% of people).’s starter plan has 250k/mo which means it’s about 106,750 visitors/mo.
  • Memory limit: it’s 256MB on Kinsta, 512MB on WP Engine, and 1GB on


6. It’s Easy

Performance is complex. is as easy as it gets.

  • Free migrations.
  • Easy to learn dashboard.
  • No launching servers (like Cloudways).
  • No configuring CDNs (their Cloudflare Enterprise is automatic).
  • Support goes out of the way and will help you improve core web vitals.

The whole point of “managed cloud hosting” is to be hands-off. So when you have to launch servers, configure CDNs, and migrate sites yourself, it’s not that managed. After requesting a migration, the only thing I did initially was upgrade PHP versions + ask support to install Redis.


7. Top Performer In Kevin Ohashi’s Tests was a top performer in Kevin Ohashi’s WP Hosting Benchmarks.

Anyone who’s been around the block knows Kevin’s tests are some of the most reliable out there. Most YouTubers and “fastest WordPress hosting speed tests” are garbage and ranked based on commissions, while Kevin’s methodology and non-affiliated results are more accurate.

These were also taken before started using NVMe SSDs. I asked Ben why he didn’t participate in last year’s test. I think he was too busy growing and taking care of his customers.

Rocket. Net top tier wordpress hosting benchmarks
Rocket. Net webpage test results
Wordpress hosting benchmarks webpage test table


8. Ben Gabler’s Background + Interviews

Ben’s background is one of the main reasons I tried in the first place. Previously COO at HostGator, Chief Product Officer at StackPath, Senior Product Manager at GoDaddy, and now CEO of Ben and Patrick Gallagher (from GridPane) did an interview together at Admin Bar which is completely non-promotional and 100% informative. Totally worth watching.

Rocket. Net ben gabler testimonial


9. Pricing, Bandwidth, No Hidden Upgrades/Add-Ons’s pricing is essentially by bandwidth usage.

Once you learn how much bandwidth you need, choose a plan. Then subtract the costs of add-ons, CDNs, unexpected upgrades, time dealing with bad support, and lower conversions from a slower site. I’m not here to sell you on paying more for hosting, but it’s definitely worth it for me.

If you exceed the limit, uses soft limits and aren’t going to take down your site and lock you out like some hosts do, but you will eventually need to upgrade or reduce bandwidth usage. Monthly visits usually aren’t a problem considering you get 10x more than Kinsta/WPE.

Of course, I run a blog about WordPress speed and hosting reviews. And I’m guessing you’ll run it through speed tests and click through it. Think I’m gonna let your site load faster than mine?

Rocket. Net plans pricing


10. Support Is Night And Day

Ben, Chad, and their team take support to a new level.

I already know they went outside a typical host’s scope of work several times for me. And I normally can’t always trust hosts to touch (let alone migrate) my site, but their work has been timely and flawless every time with many staff having 20+ years experience. Ben even hops on chats/calls sometimes so if you get the chance, grab a notepad because he’s ahead of his time.

I usually use live chat which typically responds in seconds and feels like you’re actually talking to an actual person who clearly knows what they’re doing. Other than asking about specs, I’ve probably reached out 5 times in 1 year since my site runs smoothly. Fast, nice, knowledgeable.


11. They’re Getting Popular In Facebook Groups

As of writing this, has all perfect 5/5 reviews on their TrustPilot profile. You can search keywords like “TTFB” or “Cloudways” to see specific reviews. If you do this, you’ll see several people are moving away from other hosts to, but not the other way around. Even if you search SiteGround’s 11,000 TrustPilot reviews, not 1 person came from

Rocket. Net trustpilot

Ben also did an AMA in a Facebook group, or here’s more feedback.

Move to rocket. Net from sitegroundKinsta to rocket. Net resultsRocket. Net vs cloudways cpu usageRocket. Net no competitionRocket. Net trustpilot review
Siteground to cloudways to rocket. Net 2Rocket. Net vs siteground commentMoved to rocket. Net vs sitegroundKinsta to rocket. Net ttfb redisRocket. Net vs kinstaRocket. Net vs kinsta priceRocket. Net faster than cloudwaysRocket. Net vs. Cloudways comparisonBluehost to cloudways to rocket. NetSiteground to rocket. Net post 2Rocket. Net vs cloudways vultr hf trustpilot review

Siteground to rocket. Net


12. $1 Your 1st Month + Unlimited Free Migrations

Getting started:

  • Sign up for $1 your 1st month.
  • Or talk to Ben or request a Zoom demo if you need an intro.
  • Benchmark your TTFB in KeyCDN and your LCP/FCP in PSI or GTmetrix.
  • Update DNS or TXT records, or request a free migration from their team.
  • Upgrade to the latest compatible PHP version, then ask support to install Redis.
  • Remove image optimization, security, CDN plugins (CF Enterprise handles these).
  • Configure the FlyingPress settings, then retest your core web vitals (TTFB, LCP, FCP).
Rocket. Net hosting go live
Add your site and update TXT records, or point your DNS to (they use Cloudflare’s DNS)
Rocket. Net dashboard 2
Update PHP version and configure advanced settings

Submit your site to Chrome’s HSTS Preload list. Use that site to see if yours supports it and if not, try this plugin.’s support will probably do it for you, but try to do it yourself first.

Hsts preload


13. Configure FlyingPress On (My Setup)

This is the same setup I use and I’ve confirmed several settings with Ben/Gijo.


If you’re not using FlyingPress yet, it does a better job with core web vitals and real world browsing compared to WP Rocket and other optimization plugins with new features added regularly. Configure everything normally. Page caching will remain on to serve as a fallback cache in case it misses Cloudflare. Do not add’s CDN URL to the FlyingPress CDN settings, and there’s no need to use FlyingCDN with Cloudflare Enterprise. You can read my FlyingPress tutorial or click the thumbnails to see screenshots of the settings, but you should read the tutorial since lazy render, delay JS, and preloading fonts require manual configuration.

Screenshots (click to enlarge):


The only feature you really need Perfmatters for is the script manager to disable plugins on pages/posts they’re not being used (this helps remove unused CSS/JavaScript) and possibly preloading Gutenberg’s CSS or other CSS/JS files. You could also use a free plugin like Asset CleanUp if the script manager is all you need it for. You’ll enable test mode to prevent it from breaking your site (by only showing changes to logged in admins), then start disabling plugins where they don’t need to load. Disable test mode when you’re done. Leave all other settings off (including CDN settings which like FlyingPress, you don’t need to add’s CDN URL to).

Disable social sharing plugins perfmatters


I don’t write glowing reviews for everyone (just read some of my other hosting reviews). But has been a game changer and I’ve been steering people to them since I switched.

Rocket. Net is amazing

Cheers – to a faster TTFB/LCP/FCP!

Try them for $1

You Might Also Like:


  1. Hey Tom,

    I signed up for, but every time I want to create a support ticket I keep getting redirected back to my dashboard instead of the support ticket system. Is this a glitch in their system or what? Has this ever happened to you or anyone, because it’s becoming difficult to have communication via the support ticket system through the dashboard with no success. Please let me know how can this be resolved. Thanks.

    • Hey Suudowuudo,

      Strange, I’ve never had that happen. I just emailed Ben letting him know of this, so hopefully it will be resolved soon. I’ll leave another comment as soon as he gives me an update.

      • Hey Tom and Ben, thank you both for reaching out. I do suspect that the root of the issue might be ZenDesk, because it’s what keeps redirecting me back to my dashboard. It would be great to look into this mattertovbe fixed, because I really look forward to the product. Thank you both for your time.


  2. Today I migrated from Hostinger to rocket. I used Hostinger cloud hosting where I also hosted my email account. my plan is expiring in 20 days.

    please tell me what is the affordable and best option for email Hosting for me?

  3. Hi Tom, how do I set WP Offload Media to work with and benefit from the Cloudflare Enterprise CDN?

    Actually, do I need WP Offload Media when I’m already using

    • Hey Jimmy, their Cloudflare Enterprise serves files through Cloudflare automatically so I wouldn’t think that plugin is necessary.

  4. Hi Tom. I noticed that you mentioned that “you shouldn’t need image optimization, security, or CDN plugins”. Does this mean that I can safely remove iTheme Security Pro without any risks? Additionally, while you mentioned uploading webp directly to your website, I actually prefer the convenience of Shortpixel doing it for me. Therefore, I don’t see a reason to remove it, especially on my clients’ websites.

    Thank you for sharing your insights on Rocket net hosting.

    • Hey Roman,

      Many steps to improve security can be done with pretty basic steps. Do those and combine it with the extra security from Cloudflare Enterprise and’s Immunify360, and I don’t think you should need a security plugin. It hogs resources and I don’t use one on my site. If you want, you could just use Limit Login Attempts Reloaded and a 2fa plugin which should be more lightweight than something like iThemes/Wordfence.

  5. You might want to verify the unmetered CDN bandwidth feature. I signed up for the 1 month trial account and asked their tech support ( got aCustomer Experience Manager @ ) if the CDN bandwidth was included in the monthly site allowance. The was yes, it is.


Leave a Comment